The Fenton blog is a multi-author, multi-purpose playground: you’ll find thoughts on the latest issues affecting the sectors we work in, personal interest stories, and practical communication tips.

13 October 2016

The art and science of communicating with multicultural Victorians

It’s well understood that the key elements in any communications campaign are the audience, the message and the medium. While the same elements will guide decisions when communicating with multicultural communities, the complexity lies in the critical order of priority. The first and most important element is understanding your audience….

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