We’re proud of our history of creating communication that can be accessed and understood. We believe accessible communication should be more than an aspiration. Not only is it foundational for effective awareness and behaviour change, it’s also a human right.
As countries across the world navigate second and third wave resurgences of COVID-19, we looked at a selection of communication responses from Australian state and territory governments to consider some options for future campaigns.
Manspreading. Oversharing. Staring. Coffee-breath yawns. All are acceptable at home and often perpetrated in workplaces, but in the taut, increasingly crowded confines of a train we experience these kinds of behaviours far more intensely.
In Australia, violence against women is no longer regarded as a purely domestic problem. We now recognise it as a criminal justice problem, a social problem and importantly, a public health problem.