Manspreading. Oversharing. Staring. Coffee-breath yawns. All are acceptable at home and often perpetrated in workplaces, but in the taut, increasingly crowded confines of a train we experience these kinds of behaviours far more intensely.
Many years ago, on an unremarkable Tuesday, I read a tweet: Happy Banana Pancake Day! Yum, I thought. Odd, but yum. I mentioned the tweet to a colleague and her response stuck with me ever since. ‘There is literally a day every day,’ she sighed.
Diabetes care – the question of cultural influence
I recently completed a 12-week work placement at Fenton Communications as part of a Master of Public Health degree. During my placement I worked on a project looking at diabetes in culturally and linguistically diverse (CALD) communities. The project surveyed health professionals to see if they would value communication resources that could enhance their understanding of cultural influences on diabetes care and management.
What do a $300,000-Maserati and a job centre in Essex have in common? More than you might think. Both have been exquisitely analysed by a growing sector of people watchers applying principles of behaviour economics to the theatre of human transaction, and both were subjects in a riveting conference I attended in Sydney hosted by The Marketing Science Ideas Xchange.